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Delivery

You deliver the goods, we deliver the results

Like in a healthy diet, it’s crucial to get the balance right when cooking up an app growth strategy. The best recipes for success combine different approaches to acquire new users, increase orders, and activate more spending. We work with leading delivery apps to serve their audiences relevant ads at the right time.

Featured client

Delivery Hero and Remerge run incrementality tests for insights in the no-ID world

Discover how we worked with one of the largest food delivery platforms to find the optimal campaign set up for attracting new users and first-time orders.

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Our approach to retargeting for delivery apps

Apply a data-first strategy

The best recipe for a campaign can vary depending on whether you are trying to get users to order for the first time, order more frequently, or order again after not using the app in a while. The right approach, combined with leveraging first-party data, allows for proper segmentation and budget distribution.

Use compelling creatives

A feed with all your vendors, their real-time availability, geographic information, and current deals ensures we always show your users the best offer.

Build a strong user journey

Leading your users to the app store instead of to the offer they were craving can lead to the loss of an order. Deeplinking guarantees users go to where you want them to be.

Increase first-time and repeat orders

Show them what's hot

  1. Make their first purchase easier. When users download a new app, they don’t always place an order immediately. Offer the right benefit or incentive, such as free delivery, to increase the chances of turning an installer into an active customer. 



  2. Repeat orders are vital for the success of delivery services. Retain customers and increase order frequency by presenting a variety of local options. Advertise relevant offerings to enhance the consumer’s experience with your brand, while expanding their palate.

  3. Attract your users at the right time. Whet their appetite by showing ads and offers at key moments in the day, like lunch or dinner.
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Case studies:Delivery

  • Delivery

    Delivery Hero and Remerge run incrementality tests for insights in the no-ID world

     See the story

Findings: Delivery

All findings