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Successful Web-to-App Retargeting Strategies

Online shopping has changed the face of retail in the past decade, and so will shopping apps in this decade. Therefore, it’s only natural for e-commerce companies to invest more in mobile marketing. But where’s a good place to start? In this free webinar, our expert panelists will uncover the best way to optimize your app performance and experience through retargeting that syncs with your web strategy. It’s app retargeting, demystified!

Agenda

  1. Aligning your Web & App retargeting strategies
  2. Cookies vs. IDFAs: legal distinctions & implications to be aware of
  3. Ideal setup: ensuring a seamless implementation internally