Marketing mobile games across international markets

In a 6-part podcast series on mobile gaming, we talked to leaders at Rec Room, Rovio, Hyper HQ, GamesGuru, Carry1st, and Space Ape about their app marketing strategies, discussing everything from which locations to prioritize and ways to optimize creatives.

Packed with insights from Apptivate podcast and enhanced with exclusive Remerge data, this guide looks at best practices for releasing a mobile game and how to build an app marketing strategy that’s set up for long-term success on a global scale.