Post-IDFA insights: App marketing strategies from Remerge and ironSource

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ID or No ID? How app marketers can thrive in the privacy-first era

Maria Abdull Latif, Regional Manager, INSEA at Remerge and Ari Brandt, VP Global Marketplace & Strategic Development at ironSource discuss 2022 app marketing strategies.

  The report covers:  

Android and iOS app marketing trends across India and Southeast Asia
An analysis of the programmatic advertising industry one year after the rollout of ATT
The benefits of SKAdNetwork and the importance of creatives
How app marketers can adapt to the privacy-first era and run better campaigns

Post-IDFA insights: App marketing strategies from Remerge and ironSource

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