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The state of app retargeting

The arrival of Apple's App Tracking Transparency (ATT) framework has not signaled the end of retargeting. Our new report looks at Remerge performance data and evaluates why this ID-based approach is still a vital part of an app growth strategy in the privacy-first era. Hear from our experts and some of today's biggest apps across North America, Europe, and Asia.

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The State of Retargeting in the Privacy-First Era

Tommy Yannopoulos celebrates Apptivate’s 100th episode milestone with a special interview of Remerge’s CEO and co-founder, Pan Katsukis. They tackle the big elephant in the room, what Apple’s ATT and iOS privacy changes mean for retargeting and why Pan is excited about the future.

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